Creative Agent + Provocateur
Rogelio Bailleres Gil is a multidimensional creator whose work channels emotion, identity, and aesthetics into bold cultural experiences. Moving fluidly between music, wellness, editorial direction, and art curation, he builds narratives that resonate on both intimate and collective levels. His practice blends instinct with vision—crafting spaces, sounds, and stories that explore the body, presence, and transformation. He creates not to follow trends, but to shape what comes next.
DJ & Vocalist
Rogelio is a sonic storyteller blending sensual house, fierce electronica, and emotionally charged vocals into hypnotic sets that awaken both body and spirit.
His sound lives between the underground and the intimate, where desire, identity, and rhythm converge. He has performed at exclusive events in the fashion and entertainment industries, renowned festivals, and has released original work through various independent labels across the global electronic scene. Listen on; Spotify, Sound Cloud, Mix Cloud, Apple Music.
CEO & Brand Founder
Founder of MEN WELLNESS and PRIMAL Lifestyle + Grooming, Rogelio develops products and experiences that support the well-being of all men.
His brands challenge outdated norms by embracing a new masculinity—one that is conscious, expansive, and rooted in self-love. From tailored massages and facial care to grooming essentials and bold apparel, his work invites men to reconnect with their bodies, their image, and their power through presence and ritual.
Cultural Curator
As Co-Director and Head of Creative Innovation at ARTERIA, Rogelio shapes projects that elevate emerging and established artists through art fairs, curated programs, and cultural production.
His curatorial work centers on inclusion, experimentation, and bold storytelling—using art as a tool to reimagine collective futures. Through ARTERIA, he builds bridges between disciplines, communities, and visions that defy convention and ignite transformation.
Editor-in-Chief
Rogelio is the founder and editorial director of FUEL MX, a digital platform that explores queer identity through culture, storytelling, and visibility.
FUEL MX features profiles of queer creatives in Mexico and delves into topics such as health, sexuality, and LGBT+ life—timeless yet deeply relevant. As an extension of this vision, he also produces Fagotheque, a circuit of parties and artistic activations that celebrate queer freedom through music, performance, and creative expression.
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Selected Works
From cultural publishing to strategic communication — Rogelio’s work in fashion, media, and brand presence is as personal as it is powerful. He began his creative path as creator and chief editor of FASHION VICTIMS (FV Magazine) 2005 - 2012, BEAUTIFUL JOURNAL 2016, and VATO MAGAZINE 2014 - 2017, pioneering independent editorial voices between Mexico City, New York, and Spain. His writing and visual direction have appeared in i-D Magazine, NYLON, Daily Front Row, NEO2, Hello DF, and Revista Código, among others.
As founder of RBStudio Inc, he now leads branding and communication strategies for clients across wellness, fashion, hospitality, and lifestyle—crafting narratives that blend aesthetic clarity with emotional resonance.
Press Features
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